Sure, using our storage unit software is a great way to make sure you are running your self storage business smoothly but what are you doing when it comes to bringing in more customers? If you’re not using social media to promote your business and gain customers, you are overlooking a huge opportunity. Social media is everywhere and it’s crucial for a business to utilize it in order to stay in the spotlight and not get overlooked. Here are a few things you can do to improve the presence of your storage unit facility on social media.
Integrate Your Social Media Accounts
You’ll want to promote pretty much everywhere and not just one or two sites. It’s important to have accounts with all major social networks and to integrate them if you can. This way, you are reaching audiences all across the board and your message is consistent. There are several applications that will allow you to integrate within the software so that you can post your message once and have it reach all of your social media accounts at the same time.
Get The Word Out
So you’ve integrated your social media accounts, you’re posting regularly, but no one seems to bite. This happens to the best of us and it can simply mean that you haven’t gotten the word out. You’ll need to stir up activity and communicate with your potential consumers in order to get the ball rolling. If you have employees on social media, have them share your posts so that they reach a wider audience. Use hashtags so that people can easily find you. Actively communicate with your existing customers and ask them to spread the word.
Time Your Posts
Posting at 2 in the morning on a Saturday really doesn’t make much sense. In social media, it’s key to know your audience and post according to the times when you think they’ll be paying attention. Most social media sites will provide you with data to show when their users are the most active. Pay attention to these details and time your posts accordingly, you want them to be seen after all.
It’s a really good idea to go through your social pages each day and clear them of spam. Spam comments and images run rampant on the internet and social media is a huge target for these annoyances. Although they can’t be entirely avoided, you can do your best to make sure they’re removed from your pages. You can also set up blocks if necessary. A page full of spam is likely to deter customers from your business.
We hope you find these tips for improving your social media presence useful. Your storage unit business deserves to get some recognition and social media is one the best ways to do that. Good luck!